Marketing Lead

Marketing Lead

Europe, North America

Type: Full time

About MITO

MITO is the AI-native platform for collaborative video creation, transforming how brands, agencies, and creators produce iconic content at scale in a $100B industry.

Our ecosystem combines three pillars:

  • MITO Films – an AI-native studio producing campaigns for top global brands.

  • MITO – an infinite collaborative canvas connecting creators with any AI model.

  • MITO Universe – a vibrant global community and marketplace for video creators.

While headquartered in Madrid, MITO is building a truly international company with global ambitions. We are backed by top-tier investors and led by an exceptional founding team:

  • Arantxa Barcia (Co-CEO): Expert in creative direction in fashion & advertising, shaping MITO’s narrative and brand vision.

  • Danny Saltaren (CPO): Founder of Modulor, former Head of Product Design at unicorns Jobandtalent and Fever, led the redesign of Inditex Online, National Design Award recipient.

Mission of the Role

As Marketing Lead, you will architect MITO’s international growth and community-building efforts. Based in Amsterdam, you’ll bridge our Spanish roots with European and global markets, working at the intersection of AI, SaaS, and creativity.

What You’ll Do

  • Lead international marketing strategy and execution for Europe and beyond.

  • Build and nurture a community through high-impact events and initiatives.

  • Drive SaaS growth: acquisition, retention, and expansion campaigns.

  • Develop compelling storytelling that connects technology with creativity.

  • Establish partnerships with agencies, production houses, AI companies, and industry leaders.

  • Create and curate content that positions MITO as a thought leader in AI video.

Requirements

  • Must be based in Madrid or NY

  • 3+ years of SaaS marketing experience with proven B2B growth results.

  • International mindset: experience across European markets.

  • Event management expertise: professional events, meetups, conferences.

  • Data-driven decision-making, with experience in tracking and attribution.

  • Excellent English communication skills (other European languages are a plus).

Nice to Have

  • Background in creative industries (video, advertising, production).

  • Passion for AI and its role in creative industries.

  • Startup/scale-up experience (Series A/B preferred).

  • Community-building experience (online or offline).

What We Offer

  • Opportunity to shape a new category at the intersection of AI and creativity.

  • Global impact: work with international creators and brands.

  • Creative freedom with cutting-edge AI tools.

  • Growth potential in a well-funded startup with world-class founders.

  • Hybrid flexibility.

  • Competitive salary + equity package.


MITO © 2025. All rights reserved.