A minimalist, arty film poster for an independent short film, like an A24 poster designed by a great graphic designer. IMAGE: a photograph on film of a small pastel pink vintage ice cream van parked alone on a green clifftop in Wales on a grey day; the ice cream man, an old man in a white jacket, leans out of the serving window looking at the grey sea; no customers anywhere. Pale grey sky, green grass, one pink. TYPOGRAPHY: the title in a large, playful rounded serif across the top: "OUT OF SEASON". Below it, small: "a short film by Rhys Morgan". At the bottom: "BAFTA · BEST BRITISH SHORT FILM" and a line of small credits. No brand names, no signs, no logos in the image. All text perfectly spelled, crisp and legible. Lots of negative sky.